About Us

Our Story – A Letter from Rose

Dear Friend,

I’m Rose, and I want to share something deeply personal with you.

A few years ago, I watched my mother slowly change. She used to laugh loudly, dance around the kitchen, and never miss our morning walks. But something shifted. She became quieter, more hesitant—almost like a part of her was fading away.

When I finally asked why, she confessed something that broke my heart: She was constantly afraid of leaks. Pads felt bulky and uncomfortable, and the fear of embarrassment made her hold back from the things she loved most.

In that moment, I realized my mother wasn’t alone. Millions of women silently live with the same fear, every single day.

I couldn’t stand by and do nothing. So, I set out to create something better: underwear that looks beautiful, feels comfortable, and provides reliable protection. Underwear that allows women to move freely, live fully, and never feel limited by fear again.

That’s how Rose&Undies was born.

With love,
Rose
Founder, Rose&Undies

We See You

Whether it’s periods, postpartum recovery, menopause, or light leaks, too many women live with daily stress and anxiety about accidents.

❌ Pads are bulky and make you feel uncomfortable.
❌ Synthetic fabrics irritate the skin.
❌ The constant worry holds you back from truly enjoying life.

“I used to dread long walks or meetings. Now, I don’t even think about it.” – Lena, 47

You deserve better. And that’s why we created Rose&Undies—a solution designed for your comfort, confidence, and dignity.

Why Women Choose Rose&Undies

  • Check Leakproof protection that holds up to 4 teaspoons
  • Check Breathable fabrics that are soft and irritation-free
  • Check Reusable & sustainable, saving money and the planet
  • Check Discreet delivery, always shipped in plain packaging

Our underwear combines elegance with performance. It looks like lingerie, feels like your favorite pair, and provides unmatched protection—so you can live fearlessly.

Our Mission

Rose&Undies was built on one simple belief: Women deserve better.

After seeing my mother—and countless other women—struggle with uncomfortable, noisy pads and constant anxiety, I knew there had to be a better way.

Our mission is to give women their confidence back, through products designed with care, compassion, and innovation. Because confidence shouldn’t be a luxury—it’s a right.

Trusted by Thousands

  • Check Today, Rose&Undies is trusted by 100,000+ women worldwide.
  • Check And the results speak for themselves:
  • Check 82% of women say they feel more confident after switching to Rose&Undies
  • Check Together, we’ve saved over 2 million disposable pads from landfills

“For the first time in years, I can sleep through the night without worry.” – Emma, 52

Your Comfort Is Our Promise

We want every woman to feel completely safe trying our products, which is why we offer our 60-Day Perfect Fit Guarantee:

💌 If your first pair doesn’t fit perfectly, just email us at info@roseandundies.com, and we’ll send you a new size free of charge—no return required.

All orders are shipped discreetly in plain packaging

Secure checkout with all major payment methods

Your privacy and peace of mind are always our top priority.

Our Values

1. Radical Transparency
We don’t promise miracles—we promise honesty, empathy, and real results, backed by the experiences of women just like you.

2. Complete Solutions
Rose&Undies isn’t just about underwear. It’s about changing the way women live, providing protection, comfort, and dignity.

3. Genuine Innovation
Every product is designed for real life and tested by real women—not in labs, but in everyday situations.

4. Accessible Excellence
We deliver premium quality at fair prices. Because confidence shouldn’t come with a luxury price tag.

5. Community Wisdom
Your stories shape our future. Every improvement, every new product—it all starts with listening to you.

The Rose&Undies Difference

  • Check 100% focused on leakproof solutions – It’s not a side project, it’s our entire purpose.
  • Check Designed and tested by real women, for real women.
  • Check Every stitch is made with comfort, privacy, and dignity in mind.
  • Check Honest pricing – because your confidence shouldn’t cost a fortune.

This is more than underwear. It’s a quiet revolution in how women care for themselves.

Join the Movement

When you choose Rose&Undies, you’re joining thousands of women worldwide who have:

  • Check Rejected fear and embarrassment
  • Check Gained freedom and confidence
  • Check Reduced waste by choosing a sustainable solution
  • Check Reclaimed joy in every moment of life
  • Check Your journey to confidence and freedom starts here.
  • Check Welcome to Rose&Undies
  • Check We’re here to help you live free from fear, with products that put your confidence first.
  • Check You deserve to feel beautiful, protected, and unstoppable—because nothing should hold you back.

Welcome to a new chapter. Welcome to Rose&Undies.

With love,
Rose

Why Pick Rose&Undies?

We're confident our undies are the comfiest you'll ever wear.